Author(s): Nicola Moras
In the crowded, ever-changing digital world, Into the spotlight offers help to business owners who want to build their brand (and therefore their business) to create INFLUENCE.
We've all heard the advice, 'You've got to be on social media'; 'You should be blogging, podcasting, posting, etc.', which doesn't leave much time for running your business Digital strategist, Nicola Moras, knows that digital works. She has helped thousands of people around the world with their social media and digital marketing strategies to create visibility, impact and higher profits.
In her fascinating book, Nicola shows business owners who have great ideas in their heads - and who are often doing great things within their businesses - to step into the spotlight and 'get themselves out there' online. She takes them from feeling as if they have the world's best kept secret to owning their inner rock star and using that to drive business when they create a powerful presence online. Prospective clients see them, learn from them and ultimately buy from them.
Nicola Moras wholeheartedly believes that you are your best and most important asset and that you should become omnipresent on social media and through your digital marketing efforts - with the view to be getting results